Skims Cracked the Collaboration Code—Here’s Why Every Brand Is Copying It
When brands join forces, the result can be twice the success or twice the disaster.
??????? #copying
2 headlines
Levi’s sues Australian clothing brand Globe over ‘blatant copying’ of tabs on pockets
Denim giant claims trademarked design has been copied by S-Double, which was founded in 2008 by Shawn Stussy and is owned by the Melbourne-based clothing company Global jeans giant Levi’s has launched legal action against Australian clothing company Globe and one of its brands for sewing tags on ...